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Protecting the Business You've Built

Small Business

Central helps protect small businesses with tailored insurance solutions, responsive claims service, and loss control support, keeping entrepreneurs focused on growing their business. 

To support mutual success, we've outlined where we see the greatest opportunity to write new small business accounts with you. Attractive markets represent classes where we see strong potential for profitable growth, while in-appetite classes align with our underwriting expertise and remain open for new business. 

APPETITE

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Writing the Right Business Together

We focus on small businesses with strong operations, a commitment to safety, and well-maintained properties. Our strongest opportunities include professional services, retail operations, restaurants, personal services, and qualifying construction and manufacturing businesses. 

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retail & services

Attractive Markets

Appliance, Machinery, & Equipment Stores

Barber Shops & Beauty Salons

Clothing & Apparel Stores

Florists, Garden Nurseries, & Gifts

market 3

another very attractive market to do business in

In-Appetite Classes

Accounting

Consulting

Fine Dining

Funeral Homes

HVAC Service

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Construction

Attractive Markets

Electrical Work

Fence Erection

Finishing Work

Floor Covering Installation

Painting - Interior

In-Appetite Classes

HVAC

Plastering Work - Interior

Plumbing

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Manufacturing

Attractive Markets

Appliance & Equipment Distributors

Clothing, Fabric, & Hobby Distributors

Electrical Parts & Accessories Manufacturing

Machine Shops

In-Appetite Classes

HVAC Distributors

Janitorial Supplies Distributors

Warehouses

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General

Attractive Markets

Appliance, Machinery, & Equipment Stores

Barbershops & Hair Salons

Clothing & Apparel Stores

Florists, Garden Nurseries, & Gifts

Food Truck Vendors

Mailbox & Packaging Stores

Nail Salons

Pet Services

Printing

Professional Offices

Tailoring & Shoe Repair

In-Appetite Classes

Accounting

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Construction

Attractive Markets

Electrical Work

Fence Erection

Finishing Work

Floor Covering Installation

Painting - Interior

In-Appetite Classes

HVAC

Plastering Work – Interior

Plumbing

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Manufacturing

Attractive Markets

Appliance & Equipment Distributors 

Clothing, Fabric, & Hobby Distributors 

Electrical Parts & Accessories Manufacturing

Machine Shops

In-Appetite Classes

HVAC Distributors

Janitorial Supplies Distributors

Warehouses

THE RIGHT FIT FOR CENTRAL

Meet our ideal small business policyholder.

OUR IDEAL ACCOUNT CHARACTERISTICS

Three or more years in business

Favorable loss history

Well-maintained premises

Appropriate fire protection

Focus on loss prevention and mitigation

CRITERIA

Fewer than three locations

Total Insured Value (TIV) under $7.5 million at any location

Sales under $5 million at any location

Payroll under $1 million

Subcontractor costs under $100,000

Fewer than five BAP power units

Accounts must meet all criteria to qualify as a small business.

KEY BENEFITS

Why Small Businesses Choose to Partner with Central

COVERAGE BUILT FOR GROWING BUSINESSES

Small businesses face a wide range of risks, from property damage and liability claims to cyber threats and employee injuries. Central offers flexible coverage solutions, loss control resources, and dedicated claims support, giving business owners peace of mind knowing they're protected when it matters most.  

Key Benefits

– Simplified coverage options  

– Flexible protection as businesses grow  

– Dedicated claims professionals 

– Loss control support  

– Long-term agency partnerships  

SMALL BUSINESS

Coverage Solutions

Core Coverages

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PROPERTY AND LIABILITY

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Business owner's liability plus

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Business owner's property plus

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Cyber Suite

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employment practices liability

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Workers' compensation

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Commercial Lines Package Policy

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Umbrella

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Additional Coverages

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Umbrella

LOSS CONTROL RESOURCES

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Small businesses often have limited internal loss control resources. Central's loss control team helps policyholders identify exposures and implement practical strategies that support safer operations and reduce losses. 

Examples of Our Available Resources:

– Loss control consultations  

– Workplace safety guidance  

– Return-to-work program support  

– Claims prevention resources  

– Employee safety best practices  

– Risk management recommendations  

"Central offers specialized coverage tailored to the unique risks and challenges small business owners face. We deliver personalized service, comprehensive coverage options, expert risk management, and financial stability, enabling you to focus on what matters most: growing your business with the confidence your property and assets are well protected."

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James Barto

Vice President – Commercial Lines

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The Central Difference

Central Insurance is built to support our agent partners. We work alongside you to identify opportunities, evaluate risks, and provide responsive service throughout the policy lifecycle—from quote to claim. We provide this through: 

– Dedicated underwriting support  

– Regional decision making  

– Loss control expertise  

– Claims partnership  

– Industry specialization  

GENERAL CONTRACTORS

Download the Full Guide

Download the Small Business Appetite Guide for a complete overview of our attractive markets, in-appetite classes, eligibility requirements, coverages, and ideal account characteristics.

INDUSTRY INSIGHTS

Find the right coverage for your clients.

From beauty salons to machine shops, fine dining to finishing work, we’ve got it covered. 

Central Insurance writes insurance through Central Insurance Company and All America Insurance Company.

"A" Excellent AM Best Rating

Industries

Construction

Builder's Risk

ManufacturingSmall Business

Resources

Agent Resources

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